Apply Metrics to Design Decisions (c) Open Classrooms

When it comes to metrics, many people use generic data that won't
actually tell you much about your users! In this course, you'll learn
to draw from product goals to distill ways of measuring user behavior.
We'll even provide a framework to help you do this.

In part one, we'll look at different places you can turn to in order to
measure actionable behaviors of users including Google Analytics and
heat maps. We'll also consider how you can measure the quantitative
side of usability testing to consider user performance. Then we'll look
at how to combine all your user insights to see which variation of your
design works best through A/B testing.

Your findings will not only be something that you can use to inform
design decisions, but it's also a useful way to communicate with
clients and stakeholders to help get them on board with the decisions
you make. In part two, we'll examine how you can create simple data
visualizations to help tell a story from the data you uncover.

Remember, design is an iterative process. Sometimes a series of small,
incremental changes can have the biggest impact on the quality of your
users' experience and meeting your end goal.

Type .... :
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URL ..... : https://openclassrooms.com

A) Unpack this release using your favorite RAR unpacker.
B) Load up the tutorial, and expand your knowledge.
C) Sit back, and enjoy!

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